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In today’s well connected mobile world setting up your business website or social media page just isn’t enough to bring in traffic and clients that will grow and scale your business.At the end of the day, you don’t want “web design”, you want more customers, more sales, and a better experience for your customers. Web design is just one of the many tools in our toolkit to help you grow your business. Our strategy is to understand your business needs so we can implement a plan to get you more business. Your digital presence has to be solid to grow and scale your business.
So how can you grow your business?
You need a proven process with the following items in place so prospects can find you:
Mobile friendly website with relevant content for your ideal customer
Accurate Business Location listings on directories such as Google, Bing, Yahoo, Yelp, FourSquare, and other premium directories, maps, and apps
Positive customer reviews
Here are some basic steps you can use:
Identify your ideal customer
Optimize your message/offering on your user friendly website
Claim and verify your business location listings on all the major directories
Manage your online reputation and reviews
Let’s begin by identifying your ideal customer.
Who is your ideal customer?
Our ideal customer is a small business owner that wants to attract more customers or clients and grow their business.
We work with dentists, doctors, health care groups, beauticians, make-up artists, retailers, restaurants, car dealers, auto body shops, auto repair shops, realtors, plastic surgeons, lawyers, accountants, landscapers, and other service providers.
Next we look at your website from your ideal customers perspective.
What is your offering or message?
The message should be clear and offer value for your prospect. Your message should include keywords and phrases your prospect will use. It should be easy to navigate and read on mobile devices. Your website should also load quickly and be optimized for the search engines and local search.
Finally you claim and verify your business location listings.
This is where you take control and get found. By claiming and verifying your listings your business has increased visibility and you can manage customer reviews and keep your business location data accurate and updated.
Location data is a problem for businesses everywhere. Our data shows that for each location scanned, on average:
59% had name errors
53% had address errors
53% had phone errors
46% had missing listings
In today’s mobile-empowered world where a third of all mobile searches involve location, and 76% of those searches result in a business visit within a day, businesses can’t afford to have over half of their name, address, and phone numbers be incorrect, and almost half of all business locations were missing listings.
Jim Spriggs is the Founder of South Bend SEO | JES Web Copy & Marketing. On top of that grand title he's also a Web Copywriter & Designer, SEO Enthusiast, Entrepreneur, & a Lover of Books.
He specializes in SEO, Copywriting, Video Marketing, Sales Consulting & possibly some other things he's just unaware of! His goal is to help you out as much as possible with your online marketing. (website conversions)
So with that being said let's take your SEO & Internet Marketing to the next level & make you some money!